Some people find value in their titles. Some people don’t seem to care at all. Why is that?
On the surface, it’s just a label. But dig a little deeper, and you’ll often find a swirling vortex of identity, ego, ambition, and societal perception.
Evolving, inflating, morphing
When I first started my career people hired “Web Designers”. Over the years this has evolved into:
- Senior Web Designer
- Product Designer
- Senior Product Designer
- Principal Designer
- Staff Designer
Now I’m seeing ads for “Senior Staff Designer”. What does that even mean? Are there Staff Designers that aren’t Senior?
What drives this inflation?
I wonder what drives this evolution and seeming inflation of titles over time.
Is it just natural? Are we just wired with a desire for progression?
Is it all about status?
Is it aging designers still seeking validation for their career progression?
Is it just companies carefully crafting ever appealing titles in an attempt to attract the best talent?
Is it something else?
Value or vanity?
One thing I don’t see is a whole lot of correlation between job titles and compensation. I suspect this is true across the design industry, across various companies, and perhaps even within some companies.
Another thing I don’t see a lot of correlation between job titles and actual skills/experience.
Helping or hurting?
Ultimately, do job titles help? Do they add value? Or are they somehow a relic of the past?
I’d love to hear your thoughts in the comments below.
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